November 12, 2018

In this blog post, I'm going to do something a little different than usual.

Rather than writing about a specific marketing-focused topic, I will instead give an insight into some of the day-to-day work that we do, and some of the people we do that work for.

Therefore, th...

September 25, 2018

Often, when discussing my SEO services with potential (and current) clients, I find it's very helpful to have statistics on hand to demonstrate to them why search engine optimisation is so valuable, and to show how lucrative it can be to rank in the top few positions i...

September 21, 2018

Image credit: Pixabay

Social media is a vital marketing channel for brands, but you don’t want to waste time on the wrong platforms.

If you are using social media as a traffic generation tool, you need to be clear on how the platforms work, as well as how to make the mo...

April 22, 2018

For many businesses, networking is a great way to make contacts, request referrals, learn new information and secure new clients.

Indeed, some very large and very successful companies have been built as a result of little more than consistent and energetic networking by...

April 20, 2018

NOTE: To make use of this tip, you'll need to create an account with Google Search Console and add your website to it, in case you haven't already.

The International Targeting function that Google provides to all website owners within its Search Console utility, is...

November 9, 2017

If you've hired an SEO company to get you ranking high in the Google search results, and they do get you ranking high, then it's job done, right? 


SEO should be considered a continual process, which is actively maintained day after day, week after week, month afte...

October 2, 2017

A lot of business owners make the effort to produce a company blog.

Or, at least, they make half an effort...

How many company blogs have you seen which are updated once every two or three months at best, or have been left dormant altogether?

I've seen literally hundreds...

September 21, 2017

It's often said that pictures tell a thousands words.

This saying is certainly true in the world of digital marketing, where infographics have had a stratospheric rise over the past few years, to the extent that they are now one of the most widely used forms of digital...

September 13, 2017

Image credit: Pixabay

SEO has changed a lot over time.

In 2017, good SEO essentially revolves around delivering quality content and a good user experience while following Google's stated best practices and accumulating backlinks.

There is a lot more to it than t...

August 21, 2017

Growth hacking...

It's a term used a lot these days.

In recent years, there seems to have been an explosion of people calling themselves 'growth hackers', 'growth marketers', 'growth engineers' or something similar.

In fact, the common use of the phrase has led to claims...

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